📄️ GTM Configuration
Google Tag Manager (GTM) is a tag management system provided by Google. It simplifies the process of managing and deploying various tracking codes, scripts, and tags on a website or mobile app. With GTM, you can centrally manage and control all your marketing and analytics tags without directly modifying your website's code.
📄️ Setting Up Snowplow on AWS
Snowplow is a powerful and flexible event data collection and analytics platform. When set up on AWS (Amazon Web Services), Snowplow enables organizations to capture, track, and analyze various types of data from different sources in real-time. By implementing Snowplow on AWS, businesses can gain valuable insights into user behavior, customer interactions, and system performance, allowing them to make data-driven decisions and optimize their operations effectively. This guide will walk you through the process of setting up Snowplow on AWS, ensuring you have a solid foundation for collecting and analyzing event data.
📄️ Setting Up Snowplow on GCP
Setting up Snowplow on Google Cloud Platform (GCP) involves configuring and installing the Snowplow event data collection platform on GCP infrastructure. Snowplow is an open-source tool used for collecting, processing, and analyzing event data from various sources.